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Hodges University Wins Two Gold National Marketing Awards Hodges University’s marketing team earned two, Gold national awards in the 2022 Collegiate Advertising Awards Competition. The Collegiate Advertising Awards (CAA) program is an elite, national program recognizing higher education organizations for excellence in communications, marketing, advertising, and promotions of their schools. The 2022 CAA program received entries from the United States and Canada, representing small community colleges to large schools and universities. “It’s always gratifying when the hard work and dedication of our team is recognized,” said Teresa Araque, Vice President of Marketing and External Communication. Hodges University won a Gold Award in the TV Advertising Series category for its series of four TV commercials, written and directed by the Hodges University marketing team, and filmed and produced by WINK-TV and WXCW-TV. Hodges University earned a Gold Award in the category of website for its Hodges.edu website. Submissions were reviewed and scored by a national panel of industry experts, with a possibility of 100 total points. Wayne State’s entries competed against similar-sized organizations in their specific groups and categories. Gold awards received a judges’ score of 95 to 99 (top 5% in the nation); silver awards earned 90 to 94 (top 12% in the nation); and bronze awards earned 85 to 89 (top 16% in the nation). Awards were issued for entries that received top marks from judges placing them in the top 16% of the nation for advertising excellence. Judging criteria included creativity, layout and design, functionality, message effectiveness, production quality, and overall appeal Hodges University, a regionally accredited, private nonprofit institution founded in 1990, prepares students to leverage higher learning in their personal, professional, and civic endeavors. With over 14,000 graduates, Hodges is recognized for developing programs uniquely designed and delivered to serve a diverse adult learner population. With a campus in Fort Myers, Florida, Hodges provides flexible day, evening, and online classes taught by world-class faculty for undergraduate and graduate degrees. Hodges is also the first Hispanic-serving institution in the region and is a member of the Hispanic Association of Colleges and Universities (HACU). More information about Hodges University is available at Hodges.edu.
Hodges University Wins Two Gold National Marketing Awards
Hodges University’s marketing team earned two, Gold national awards in the 2022 Collegiate Advertising Awards Competition.
The Collegiate Advertising Awards (CAA) program is an elite, national program recognizing higher education organizations for excellence in communications, marketing, advertising, and promotions of their schools. The 2022 CAA program received entries from the United States and Canada, representing small community colleges to large schools and universities.
“It’s always gratifying when the hard work and dedication of our team is recognized,” said Teresa Araque, Vice President of Marketing and External Communication.
Hodges University won a Gold Award in the TV Advertising Series category for its series of four TV commercials, written and directed by the Hodges University marketing team, and filmed and produced by WINK-TV and WXCW-TV.
Hodges University earned a Gold Award in the category of website for its Hodges.edu website.
Submissions were reviewed and scored by a national panel of industry experts, with a possibility of 100 total points. Wayne State’s entries competed against similar-sized organizations in their specific groups and categories. Gold awards received a judges’ score of 95 to 99 (top 5% in the nation); silver awards earned 90 to 94 (top 12% in the nation); and bronze awards earned 85 to 89 (top 16% in the nation). Awards were issued for entries that received top marks from judges placing them in the top 16% of the nation for advertising excellence. Judging criteria included creativity, layout and design, functionality, message effectiveness, production quality, and overall appeal
Hodges University, a regionally accredited, private nonprofit institution founded in 1990, prepares students to leverage higher learning in their personal, professional, and civic endeavors. With over 14,000 graduates, Hodges is recognized for developing programs uniquely designed and delivered to serve a diverse adult learner population. With a campus in Fort Myers, Florida, Hodges provides flexible day, evening, and online classes taught by world-class faculty for undergraduate and graduate degrees. Hodges is also the first Hispanic-serving institution in the region and is a member of the Hispanic Association of Colleges and Universities (HACU). More information about Hodges University is available at Hodges.edu.